Exhausted
All the Time? Still Getting Nowhere?
Maybe you're working too hard for your own good--or
your career's. In a new book, Robert J. Kriegel, Ph.D., argues that
people are more productive and successful when they give 90% rather
than 110%.
By Anne Fisher, FORTUNE,
Monday, March 18, 2002
Friends, this recession has got lots of you doing the work of two or
three people--most commonly your own job plus whatever used to get done
by the recently laid-off. So naturally the title of Robert J. Kriegel's
new book, How to Succeed in Business Without Working So Damn Hard (Warner
Business Books, $24.95), caught my eye. If you feel you're working harder
than ever but accomplishing less (and enjoying it not at all), three
words: Read this book. Among its many terrific suggestions is that you
schedule regular 15- to 20-minute "time-outs" during your
day. That's right--stop working and calm down long enough to get a fresh
perspective, or let a great new idea come to you. An excerpt:
"In my programs I always ask, 'How
many of you get your best ideas--the barn burners, light bulbs, the
aha's--while at work?' No one ever raises their
hand. 'Which room in your house do you get your best ideas
in?' I ask. The response is always the bathroom
or bedroom. 'Why is that?' 'Because no one bothers me and I
get time to think,' is the usual response....
"The best ideas emerge when people
operate out of a different hemisphere of their brain. Normally, at
work we do left-brain thinking, which is linear, rational, and logical.
But the more innovative ideas come from the right brain, which is
more creative and intuitive.
"When I was working for Young &
Rubicam Advertising, I decided to do a little research on creativity.
I asked 20 of the top copywriters and art directors where and how
they got their best ideas. None of them really knew where the ideas
came from, but they all knew that they rarely came when they were
at the office. And never, they told me, in meetings....
"Does this mean that you should
have a bed or a shower in your office? No, but what you definitely
should do is take thinking time. People in some of the most high-pressure
occupations, like sports for instance, take a time-out. Why? To regroup,
reenergize, rethink, restrategize.
"Stepping back from the action
provides you with a different perspective, allowing you to see a bigger
picture....
"Discussing the importance of this
type of creative break, Tom Peters noted that Horst Schulze, the president
of the Ritz-Carlton hotel chain, spends a half an hour every morning
meditating on better ways to provide great customer service. And he's
the head of an institution renowned for great customer service....
"Dr. Donald Hensrud, the director
of the Mayo Clinic Executive Health program, advises: 'Try shutting
your office door and closing your eyes for 15 minutes. Lean back and
breathe deeply. You'll be surprised at how this changes your perspective.
Exercise, another winner, gives your mind a brief vacation while sending
a surge of endorphins through your body. The time it takes to exercise
can make up for itself in increased energy and efficiency, not to
mention improved health down the road.'...
"People blanch at the thought of
taking a time-out at work. They say, 'I'm working as hard as I can
just to keep up. Who's got the time?' My response is, you don't not
have the time. Especially if you want to keep out in front of all
the changes that are coming at you in this laser-fast environment.
"It's important to understand that
taking a short time-out to refuel and refresh doesn't mean that you
are goofing off. When you take a break, your brain doesn't shut off.
The ideas that you have been considering shift to a 'back burner'
where they incubate. The problems you've been working on make an unconscious
shift from the left (logical) to the right (creative) brain. And then,
boom! When you least expect it, the lightning strikes.
"One of the ways to fuel the fires
and activate your creative right brain is first to immerse yourself
in the problem you are trying to solve. Learn everything you can.
Then stop thinking about it. Forget it! Focus on something else. I
can almost guarantee that at some point the light bulb will go off
and you will get an important new insight."
I think Kriegel is on to something here.
Try it. At the very least, time-outs can help you fend off burnout--and
who knows, the next great insight you get could be the one that rockets
you right out of that rut.